Mobile is the next frontier. Are you making care better, faster and more convenient for your targeted populations using these applications? Do you have a strategic plan for engaging patients with mobile devices? What are the 2 or 3 most important strategic objectives that you have for this fiscal year and how can they be powered with a mobile strategy?
Can you answer these questions?
In this era of HCAHPS performance, readmission penalties, ACOs and declining reimbursement, it is more important than ever to build relationships with both current and prospective patients. The experience of care is the marketing. Yet most healthcare organizations squander marketing dollars on high cost media campaigns that do little to build relationships.
Recent research shows that mobile apps are viewed more than mobile versions of web sites and / or laptop/desktop views of the web. In this webinar series we will review the results of a healthcare industry survey looking at mobile app usage and development and introduce some mobile applications that can enhance your marketing and patient experience initiatives
Mobile Apps – The Next Frontier in Healthcare Marketing
Thursday, February 14, 2013 – 2:00 PM – 3:00 PM Eastern Time
http://www.anymeeting.com/PIID=E952DA82814B3D
Creating a Mobile App Strategy to Support Your Strategic Objectives
Thursday, February 28, 2013 – 2:00 PM – 3:00 PM Eastern Time
http://www.anymeeting.com/PIID=E952DA82824C3C
Using Mobile Apps to Support and Enhance Your Marketing and Patient Experience Initiatives
Thursday, March 7, 2013 – 2:00 PM – 3:00 PM Eastern Time
http://www.anymeeting.com/PIID=E952DA8282483D
