Marketing Services for
  Hospitals, Health Networks and Long-Term Care Facilities

  Strategic

• Experience Mapping and Experience Audits
• CEO and CMO counsel
• Marketing Plan development
• Marketing Department Repositioning
• Facilitation
• Community Benefit documentation
• Project manage Economic Impact Studies
• Identify and Leverage Customer Crusaders
• International Consulting Services
• Public Relations and Crisis Communications Services
• Create sales, call centers and marketing functions
• Brand and market a startup
• Re-brand and position an existing company
• Community Relations, Government Relations, Advocacy program development
• Leverage special events for strategic gain
• Foster culture change within an organization
• Provide strategic internal communication counsel to engage employees
• Price Transparency and Using Price as a Marketing Tool
• Baby Boomer Marketing

  Tactical

• Quantitative and qualitative market research
• Write strategic plans and marketing plans
• List development and acquisition
• Collateral development
• Speech writing
• Copy writing
• Advertising development
• Internet, intranet, extranet development
• Market testing
• ROI analysis
• Special events planning
• Multimedia services
• Employee recognition programs
• Graphic standards development
• Affinity group development
• In-services for CEU credit

Fast Forward Consulting
Anthony Cirillo, FACHE, ABC; Principal
15645 Northstone Drive
Huntersville, NC 28078
704-992-6005 / 704-992-6160 (fax)
cirillo@4wardfast.com